the gift that keeps on giving

There are many brilliant companies out there but today I’d like to say thank you to one in particular – Penguin Books.
Over the past few months I’ve been getting a book or so from them every now and then, helping me towards my 50 books before April goal and I can’t begin to say thank you enough! I suppose it’s the people I should be thanking more than the company though, a really friendly lot!

Books, the bound kind, the kind that smell of fresh ink or old paper, not the kind that you can download, these are slowly starting to fade out and it makes me teary eyed thinking that we’ll probably get to a point where they won’t be printed anymore. Sure it will save trees in the long run but a kindle/ereader will never replace a book. Not to me anyway.

There is just something about cracking open a new book and getting that ink smudged on your fingers, or spending hours in a bookstore. My favourite as you all know are second hand books, there is something timeless about an old bookstore, the hidden treasures and the smell of dusty old paper.

Quality paperback books, at a price the ordinary man could afford, hit the streets of London in 1935. This was the vision and gamble of Allen Lane, a gamble that more than paid off – by the following year the newly formed Penguin Books had sold 3 million paperbacks.

Over the years the familiar orange spine and the famous bird of the logo ensured that Penguin books would become the trusted and treasured companions of generations of readers. In 1970 Penguin became a wholly owned subsidiary of Pearson Longman Ltd, now Pearson plc, and it was in the ’70s that a distribution office selling UK published books was set up in Johannesburg, South Africa.

Almost 80 years after its inception Penguin remains a brand accorded strong recognition around the world, and today the Penguin Group has companies in the United Kingdom, the United States, Australia, New Zealand, India, Canada, China and South Africa, and distribution networks for its titles around the globe. And each of those companies has its own vibrant indigenous publishing division.

Penguin publishes in all formats and in a number of imprints, and its publishing covers a very broad range of subjects for both adults and children. Its imprints are recognisable each in its own right – Alastair Sawday, Allen Lane, Alpha, Avery, BBC Children’s, Brady Games, Dorling Kindersley, Fig Tree, Hamish Hamilton, Michael Joseph, Particular Books, Portfolio, Puffin, Quadrille, Razorbill, Rough Guides, Sunbird, Viking, Warne.

Today Penguin Books South Africa is a leader in the book publishing industry in South Africa. Besides their own South African list, they sell, market and distribute books from the rest of the Penguin Group, as well as a number of prestigious publishing houses. In July 2012, Penguin acquired the world’s leading self-publishing company Author Solutions Inc.

Books are a place to go when you have to stay here. And in this recession we need all the excape we can get at the lowest cost possible so why not give those special to you the gift of “escape” this festive season. Give a gift that keeps on giving – a book. Or give them a few books…

Where you can stalk them:

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